You may be surprised to hear us say that being “change adept” requires multiple capabilities, including, but not limited to, a systematic change management methodology like AIM. It’s true. Change management is just one piece of the puzzle!
Like so many other industries, Pharma is experiencing rapid and highly disruptive change focused on driving innovation and cost efficiencies, all at an accelerated pace. It’s a complex and competitive environment. Clinical process improvement, R&D process changes, re-structuring, new regulatory requirements, and new technology are all more challenging in what is often a matrixed, global structure. What’s more, changes go well beyond drug discovery: transformational changes are also impacting the business side of Pharma.
We’ve all experienced it. The quiet whispers in the break room; the angry outbursts in a team meeting; the under the breath mutterings in the hallways. Phrases like, “This is never going to work.” Or, “I’m not changing the way I’ve done my job for the last umpteen years.” Or one of our all-time favorites, “We tried this years ago, and it didn’t work.” Change Agents and Sponsors face these and many other forms of resistance on a daily basis.
If your organization is like most, there is significant emphasis on implementing innovation across the enterprise. Developing market-leading products, business process improvements, new patient care models, ground-breaking strategies, new markets --- all offer substantial potential for increasing market share, efficiency, and competitive advantage. And let’s face it… competitive advantage is what everyone is seeking.
You don’t have to look far to see an example of breakthrough, disruptive change. Uber. Airbnb. Dollar Shave Club. These are highly disruptive, innovative concepts that have radically transformed their respective marketplaces. These are great ideas that were scalable and able to be implemented at speed.
There is a huge amount of investment being made in assessing and building employee engagement. It is a widespread belief that an “engaged” workforce is a necessary component of long-term organizational success. But what does an engaged employee really look like, and is that truly desirable behavior? How do so-called engaged employees help to build innovation and other transformational changes?